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GO! exists to provide guidance on projected agency spend and budgets and act as a knowledge point
to make sure that spend is maximised through fantastic partnerships.
The GO! model ensures that budgets for marketing execution remain uncompromised and efficient and are in the best possible hands.
Marketing Services is a crowded and competitive industry. We understand it can sometimes be difficult to distinguish between agencies that proclaim to be the perfect fit for your brand and those that actually are.
Working with GO! helps to cut through this white noise of agency sales meaning you only meet with the agencies that are the the perfect fit for your challenges.
Building relationships takes time. Engaging GO! reduces hours spent on admin, process and engagement to build better relationships more effectively and efficiently.
GO! operates a totally unbiased model.
All agencies in The GO! Network are on exactly the same commercial terms and SLA; something we will never deviate from.
In-house teams have 100% confidence that GO! will only ever endorse potential agencies based on their suitability to the brief not on the scale of the commercial incentive to our business.
All brand discussions and briefings are always done under mutual NDA.
Our reputation dictates that brand leaders are assured of 100% confidentiality on all matters regarding ambitions, challenges, budgets, channels and existing relationships until we are authorised to start the search and endorsement process relevant to each brief.
Our testimonials should give confidence on the value we can bring and the results we can achieve together.
To see how we might be able to help with your short or longer term challenges – get in touch.
The typical process GO! work to with brands is aimed at minimising the time, administration and sensitivity that is so often the blocker to exploring the landscape for potential agency partnerships.
Initial consultation to truly understand the landscape, channels, pain points, challenges, budgets and priorities. Confidentiality is ensured through mutual NDA.
If the outcome of Step 1 is a live requirement, we work in partnership to put together and understand the key expectations and deliverables and the selection process that is suitable.
Our role is to find, engage and pre-qualify the potential agency partner(s) that precisely match your brand challenges, culture and brief.
We then run the bespoke selection process reflective of your requirements and timescales
to provide introductions that are robust and fit for purpose.
Using GO! ensures all the key foundations are in place for your team to select and appoint the right partner for the brief.
Our role is not to play a part in the final decision but to take the strain out of the process and to make that selection as easy as possible.
Marketing budgets and the individuals that spend them are under more scrutiny than ever before. GO! empowers those who control marketing spend with free consultancy around the agency landscape & how leading agencies are demonstrating ROI to their clients.
With the ever-changing challenges that brands face, your existing agency partners are not always fit for purpose for the challenges and route ahead. New product launches, new channel exposure and new customer audiences will benefit from fresh eyes and new complementary partnerships.
GO! is totally immersed in the UK marketing landscape and as such are in the best position to provide evidence, advice & endorsement on how you can successfully adopt the advances in ad-tech and start at the forefront of marketing innovation.
We understand that a key priority for marketing leaders new into role is to assess and scrutinise what has gone before them. Leading marketers are using GO! as their eyes and ears in the market before they look to make recommendation, effect change and crucial make the right appointment.
What I love about working with GO! is that it is a straightforward process that saves us time and effort.
All the agencies we met were credible contenders for the project & could deliver on the brief to budget.
GO! delivered a partner agency that had exactly the right skill set to deliver the project effectively.
Ross Beagrie Commercial Director, Trigenex
GO! were very professional & friendly from the outset.
An intermediary relationship was something I had not experienced before. They took the time to understand my needs and only approached the agencies that would fit with the brief and our style of working.
Nothing is too much trouble & they always challenge us to think differently – the relationship is going great.
Stephen Baldwin Marketing Manager, MGF
I was introduced to GO! by a member of my team and really didn’t know what to expect. Any expectations I had have been exceeded.
I’ve been thoroughly impressed with the whole process from the strength of the agencies involved to the slickness of GO!’s organisation.
We’ve been introduced to a whole new set of agencies and everyone was strong enough to deliver the brief, making the decision process extremely difficult – a good problem to have.
Tor Burns Chief Marketing Officer, Stowe Family Law
Right from the initial meeting, GO! demonstrated their ability to deliver to our brief and were extremely professional and accommodating whilst running multiple tenders within a relatively short time period. They sourced multiple high quality agencies and we were all very happy with the output.
This was the first time we had used GO!, but we will definitely be using them again.
Rebecca Donoghue Head of Marketing, Atlanta Group
GO! did all the hard work for us by finding agencies that aligned with our brand, set up the chemistry calls and even hosted us for the day for the final pitch stage.
Using the GO! model is a brilliant experience. We were really happy with the outcome and the work of your fantastic team.
Olivia Kate Smith Head of Marketing, Sofa Club
It was a no-brainer to go with GO! as it meant I had more free time to do what I needed to do and no stress of making sure we found the right agency to help quickly without compromising or vetting the agencies before hand.
Tom Everson Co-Founder & CMO, Equine Lane
Working with GO! is the most energising, result-focused and proactive collaboration. You’re truly in the hands of experts and a team who take time to understand your business needs and challenges in order to match you with the right agencies.
GO! take the time to get under the skin of your company and you feel that they work with you to get the best result.
Their unique model feels like the natural step for a brand and the most effective way of sourcing an agency for whatever purpose, project or industry.
Christie H. Kristensen Chief Marketing Officer, Nordic API
GO! were extremely helpful and instrumental in the sourcing and appointment of our strategic paid media agency.
They were able to react quickly, on-boarding a complex brief, and source several agencies who were all very strong and a great fit for the challenges we face.
It really took the pain out of vetting potential agencies.
James Walls Ecommerce & Digital Marketing Manager, Osprey Europe
We were very impressed by GO!’s ability to remain impartial whilst endorsing the agencies they saw as a natural partner. We can meet with them as an intermediary and not feel pressured into choosing an agency that doesn’t get us.
They have access to such a broad range of agencies, which greatly increases the chances of a good fit. It’s a fantastic service that saves us time and money.
Piers French Director of Marketing, AO
The whole process worked very well. It saved us a lot of time and effort to find strong new partnerships. GO! were very reactive and managed to get us in front of potential partners very quickly.
Every agency was of very good quality, I will definitely be trusting their recommendation again for future briefs.
Joanna Pons Marketing Director, Meetic
The team at GO! have brought a refreshing point of difference to how we scope out potential partners at Levi’s.
GO! were able to bring their innate knowledge of the industry and pair it with an understanding of our brands’ needs, in order to put highly relevant teams of creative, media and audience experts in front of us.
Rhodri Evans European Brand Engagement Manager, Levi Strauss & Co
The GO! model was really interesting and relevant for me – especially in a new role and as a challenger brand where my needs really differ to a leading brand.
As soon as I wanted to appoint a new agency, I knew I would reach out to GO! to help. They are unique in their field and you know your brands’ needs will genuinely come first.
Meghan Harrison Marketing Director, Roberts Bakery
GO! have been critical in the successful launch of a brand new channel and revenue stream as well as creating a great base for better relationships with our biggest clients.
Simon Turner Marketing Director, C2O
Our experience working with GO! has been extremely positive. They understood the requirements defined, alongside the challenges raised during conversations.
From there, suitable agencies were introduced to Betfred. This approach allowed us to broaden our mix of potential partners/agencies, one which wouldn’t have been possible without the input of GO!
Joe Hill Digital Marketing Manager, Betfred
With so many great agencies out there finding one that is the right fit can be time-consuming and a challenge. I often look to my peer set for their recommendations but that doesn’t necessarily mean the agency that works for them would be the right fit for my team or business requirements.
Working with GO! cut down the resource required in recruiting a new agency partner and I would certainly work with the team again in the future.
Penny Langton Marketing Director, Morris Homes
The GO! model was recommended to me and I found that the team were very pro-active and dedicated to finding the right partners for a key events brief for Match.
We always had a clear conversation and dialogue resulting in quick feedback and responses. It was an easy and straight forward process.
Carin Ekroth Events Manager, Match.com
GO! have unquestionably accelerated our agency selection process, allowing us to focus on growing the business, whilst introducing us to partners that we may not have otherwise been aware of or considered.
Choosing the wrong partner can be a costly and time-consuming mistake. GO! remove this risk with a service and approach that we wholeheartedly recommend.
Neil Weselby Head of Marketing & Ecommerce, Tyres on The Drive
We love working with GO! They take great care to understand our needs and resource gaps and their network is so strong that we’ve never failed to find agencies that we’ve been able to form lasting relationships with.
If GO! recommend an agency you know they’re going to be incredibly high quality.
Katie McLean Brand & Marketing Director, Cloud Technology Solutions
The GO! team’s grasp of our priorities was superb and reflected in the introductions made. You have an amazing Network.
Working with GO! took away the time and risk associated with having to trial businesses or take soundings from contacts.
I’d seriously recommend anyone looking for agency support to talk to GO! to see who they can match you with.
Henry Fairpo Marketing Manager, Castaing
We didn’t have any existing agency partnerships to fall back on and didn’t have the time to go through a long selection process, so the GO! business model sounded incredibly sensible.
We found it a seamless, well-thought-out process which perfectly captured our requirements and made agency selection not only successful but an enjoyable experience.
Jane Kiely Sales & Marketing Director, Byotrol
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