Expertise is a dedicated consultancy service to agencies and brands via a roster of highly qualified and trusted independent experts in their field, to help achieve the ambition for growth and efficiency in agency partnerships.
The solutions provided through this bespoke consultancy, are formed by the experience & proven capabilities the consultants have in developing effective agency propositions, operating models & agency pitches from both sides of the fence. The roster is home to some of the UK’s most experienced leaders in their field, with proven credentials in role combined with an ability to create lasting positive change and impact for both agencies and brands.
Experts can be used as an on demand resource, to provide support and guidance to internal teams and act as an independent assessor of agency pitch processes or service reviews. Brands can engage with Experts confident in their background in agency assessment and total independence from conflict of interests.
Pitch Management & Independent Agency Assessment
Effective Agency SLA’s and Contracts
Existing Supplier Reviews
Budget Review and Financial Planning
In-house v Outsource – Skills Gaps Analysis
The consultancy available is purposely structured and delivered around prioritisation and action which results in the springboard for effective and lasting impact. Our track record and that of our independent specialists, ensures that the structures and strategies advised will become the cornerstone of effective and profitable growth.
As external specialists, consultants immerse themselves into agency, the reports and solutions provide assessment, communication and clarity on how the agency can consistently attract and develop new business relationships.
The outcomes are the capture of the key opportunities presented to the agency, the key internal and external priorities alongside how the agency can differentiate itself and maximise the commercial opportunity existing and new clients represent.
Understanding your customer & the sales journey
Agency Positioning, Perceived Value & Market Opportunity
Client Target Priortisation & Brief Pre-Qualification Process
Cultivating A New Business Culture and maximising team skills
Account maximisation & Commercial planning
Proposal writing & pitching
B2B Marketing for New Business Generation
Effective Pricing and Profitability Modelling
Leadership Development & Coaching
Effective Organisational Structures and Role/Reporting Review
Growth Modelling & Financial Forecasting
Defining & Building a leading Vision and Culture
Maximizing Profit and Service Offerings
Best Practice Account Development
Personnel – Employee Training & Development Processes
Maximising Partner & Supplier Relationships
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