Playback: Dodging the Drift - How Marketers Can Manage Successful Web Build Projects

Building a website can be a daunting task. So, how do you keep a web project on the right track? In this session, our experts share the common challenges marketers face when undertaking a website rebuild, and what you need to know before you invest.

In this workshop, we explored the common mistakes that lead to such prevalent ‘project drift’ in web builds, what in-house teams need to consider ahead of time, and the overlooked opportunities in engaging with external support early on to ensure success.

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During this 1-hour panel discussion, you'll learn:

⛔ The major blockers that lead to drawn-out, cumbersome web build projects.

🤔 What to consider before you invest in a web build project - setting priorities and calculating timelines.

🖥️ Practical advice for managing a successful web build project with external support, and how to overcome common issues.

💬 Q&A with our experts.

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Our speakers: